Uncategorized Archives - Ac Brand Marketing https://acbrandmarketing.com/category/uncategorized/ Local Brand Marketing Fri, 18 Jun 2021 08:44:42 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.4 https://acbrandmarketing.com/wp-content/uploads/2021/05/cropped-Icon-32x32.png Uncategorized Archives - Ac Brand Marketing https://acbrandmarketing.com/category/uncategorized/ 32 32 How to Use YouTube Ads to Grow Your Business https://acbrandmarketing.com/how-to-use-youtube-ads-to-grow-your-business/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-use-youtube-ads-to-grow-your-business Fri, 18 Jun 2021 08:13:45 +0000 https://acbrandmarketing.com/?p=2153 On the one hand, you’re expected to keep up with trends. When a new social media platform starts to take off, you’d better be there promoting your brand. Still, you can’t just blindly follow those trends. Popular platforms become saturated with dozens of competitors, and standing out becomes nearly impossible. Don’t get me wrong; social …

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On the one hand, you’re expected to keep up with trends. When a new social media platform starts to take off, you’d better be there promoting your brand.

Still, you can’t just blindly follow those trends. Popular platforms become saturated with dozens of competitors, and standing out becomes nearly impossible.

Don’t get me wrong; social media ads can work wonders. I’ve just noticed there are plenty of underutilized marketing platforms right now. The most noticeable of which is YouTube ads.

YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why.

The massive focus on social media ads combined with the challenge of creating compelling high-quality video content makes YouTube ads a tough sell to small business owners. 

Can YouTube ads be tough to grasp? Sure, at first. Luckily, once you get over that initial hurdle, YouTube ads offer some pretty unique marketing tools you can’t find anywhere else. 

That’s why today, we’re taking a deep dive into the world of YouTube ads, from ad types to strategy. We’ll even walk you through creating your first one!

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Top 10 Email Marketing Blogs You Should Definitely Follow In 2021 https://acbrandmarketing.com/top-10-email-marketing-blogs-you-should-definitely-follow-in-2021/?utm_source=rss&utm_medium=rss&utm_campaign=top-10-email-marketing-blogs-you-should-definitely-follow-in-2021 Fri, 18 Jun 2021 08:10:03 +0000 https://acbrandmarketing.com/?p=2151 As the third most important source of both B2B and B2C marketing, email marketing is an important digital marketing category. If you wish to grow your brand and achieve your goal, relying on social media and PPC campaigns is not enough. For business marketing, it’s by far the most popular form of communication. 86% of …

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As the third most important source of both B2B and B2C marketing, email marketing is an important digital marketing category. If you wish to grow your brand and achieve your goal, relying on social media and PPC campaigns is not enough.

For business marketing, it’s by far the most popular form of communication. 86% of all professionals use it more than other platforms, according to a survey by HubSpot.

Of course, it’s not possible to know everything just by surveying your competitors. Blogs, for example, are a free and efficient way of being acquainted with email marketing trends.

Some blogs, logically, are versatile and suitable for all kinds of brand. Let’s go through the list of top 10 emails marketing blogs you should follow in 2021.

1. MailChimp

MailChimp is the market leader in email marketing. The team at MailChimp has been pretty successful in advising numerous brands across the world regarding the cheapest and best forms of marketing.

Aside from their very successful ESP, they are also running a blog. They believe that providing marketers with both the right tools and the right knowledge leads directly to marketing success.

They post regularly, so you can find out a lot in a short time period. A specialty of theirs is tips and advices on using tools and automating your emails marketing sector.

2. Campaign Monitor

A very popular email marketing blog, Campaign Monitor is also a software development brand. They mainly dabble in selling email marketing strategies and solutions to marketers and brand managers. In addition to their services, they run an excellent blog. It should definitely be on your reading list, mainly due to its vast array of useful content.

Campaign Monitor specializes in tips and tricks related to writing. The knowledge that you acquire from their blog and getting quality writing done from online writing services like UK Best Essays and Superior Papers can really do wonders to your marketing plans.

After all, marketing campaign is the backbone of your overall marketing strategy and you need expert writers for your research papers, product descriptions, emails, and much more.

3. VerticalResponse

You can ask a lot of brand managers around the world for advice on email marketing, and they’ll gladly recommend you VerticalResponse. In the world of email campaigns, they have proven to be some of the best and most valued advisers in the business.

To inform people about their ideas, goals, and programs, they have started an excellent blog. As one of the most popular marketing blogs around, you can find a lot about case studies and surveys related to email marketing.

There are even strategies and practices spread into three levels of experience – novice, inter-media and professional.

4. GetResponse

Email marketing is not a strategy reserved just for big brands and accomplished corporations. In fact, many small businesses have grown because of well-executed email campaigns.

Many marketers devote their time and funds into optimizing this sector, just because it’s free and achievable by anyone.

GetResponse is yet another excellent blog that has great articles on how to grow your small business using email marketing. Every piece of advice is tailor-made for limited budgets and challenging situations.

With high-level whitepapers, ebooks, and guides, this blog stands out. You can use services like Essay Writing Lab or MyAssignmentWriting to get similar writing jobs done.

5. MailBakery

Creating the right email campaigns takes a lot of creativity, but patience as well. You can learn a lot about fusing these two qualities by reading the MailBakery blog.

They provide original solutions to businesses and entrepreneurs around the world, specializing in various forms of email content creations.

Unlike many other blogs, they have brought every word and detail down to a fine science.

6. Marketo

The Marketo blog is one of the most acclaimed sources of knowledge about email marketing. Their team of writers focuses on both modern technologies, such as AI and ML, as well as utilizing psychology as a part of your strategy. It is because of this balance that they are so popular with marketers around the world.

In addition to the blog, they also provide automation services with comprehensive tutorials included. With 30 different categories, their website is a goldmine for all things related to email marketing. Write down and apply the tips you and improvement is imminent.

7. Email on Acid

As important reaching the right customers is, so is creating the right email to use. Lots of blogs focus on just the tactical part of email marketing, but not on content design and creation. If you want to find out more about these areas of email campaigns, read the Email on Acid blog on a daily basis.

The blog that they run is the perfect addition to your targeting strategies. One area that Email on Acid can help you a lot with is testing your content. From A/B testing to different product trials, this blog will teach you how to pick the right content for your email marketing campaigns.

8. MarketingProfs

MarketingProfs specializes in educating marketers of all levels of experience. From beginner’s guides to comprehensive reviews of different tools, this blog has it all. If you’re only starting in the email marketing world, MarketingProfs will provide you with a straightforward entrance into all the important details and areas.

What’s particularly interesting about this blog is that articles aren’t the only thing that’s posted. They also post a lot of webinars, tutorials, as well as statistics you can use to back up your campaigns.

There is always something that will reinforce the strategies that you already employ.

9. Marketing Land

One underrated benefit of email marketing blogs is the ability to gain valuable insights into how the industry functions.

The team at the Marketing Land blog specializes in bringing you the most important insights and information about the email marketing niche. With useful guides and explanations, they break down even the most complex strategies and make them understandable.

A common occurrence of theirs is to have esteemed marketing experts write guest blogs and write their own guides and marketing handbooks.

If you want to read them every day, subscribe to their mailing list. By doing so, you’ll never miss a new discovery, trend or anything else related to email marketing.

10. MailJet

Another efficient approach to email marketing is to educate people on more than just successful examples.

The MailJet email marketing blog is a great example. Instead of pointing out how to succeed, they also give negative examples, imploring you to avoid making crucial mistakes.

In email marketing, it’s equally important to master strategies and to recognize the right decisions. At the end of every quarter, they have some special blog posts about any new trends or revelations within the industry.

It’s all you need to know about email marketing in one place. For both novices and seasoned pros, this is the key to maintaining a constant presence in the B2B marketing sphere.

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10 of the Best Social Media Blogs https://acbrandmarketing.com/10-of-the-best-social-media-blogs/?utm_source=rss&utm_medium=rss&utm_campaign=10-of-the-best-social-media-blogs Fri, 18 Jun 2021 08:03:42 +0000 https://acbrandmarketing.com/?p=2149 1. HubSpot Marketing Blog On the HubSpot Marketing blog, we strive to cover every topic that a modern-day marketer would need to know about. This includes social media. Not only can you find general posts about social media marketing, but you can also find content and original research about specific platforms, like Instagram. 2. Social …

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1. HubSpot Marketing Blog

On the HubSpot Marketing blog, we strive to cover every topic that a modern-day marketer would need to know about. This includes social media. Not only can you find general posts about social media marketing, but you can also find content and original research about specific platforms, like Instagram.

2. Social Media Explorer

Social Media Explorer, founded by Jason Falls, is constantly pumping out great posts on social media’s impact on marketing and public relations.

3. The Future Buzz

Adam Singer’s blog, The Future Buzz, takes a clear approach to social media marketing and SEO topics, and isn’t afraid to take a stance against ideas and tactics he thinks are bad for marketers.

4. Duct Tape Marketing

If you’re a small business owner, Duct Tape Marketing is a must-read for strategic and tactical advice about leveraging online marketing and social media to grow your business.

5. Social Media Today

Social Media Today offers a diverse mix of news on social networks’ latest developments and cutting-edge tips to perfect your use of each platform. The blog also hosts live Twitter chats from its Twitter hashtag, #SMTLive, on various social media topics twice a month.

6. Small Business Trends

The Social Media section of Small Business Trends, a large news property for entrepreneurs, is filled with expert social media advice and multimedia content for the small business.

7. Web Ink Now

Author and speaker, David Meerman Scott shares great theories and real-life examples of social media’s impact on marketing, as well as easy-to-understand content that is great for non-marketing executives.

8. Rebekah Radice

Rebekah Radice is an award-winning social media influencer, and her blog is evidence of her expertise in this industry. Her blog packages common social media topics into solution-based content that tells marketers what they need to know. She also hosts a podcast called Brand Authority, further expanding on the challenges she examines on her blog.

9. Mari Smith

Mari Smith has been called the “Queen of Facebook,” and her Facebook-specific blog is a testament to this generous title. Smith uses the latest Facebook trends to create up-to-date insights for the modern social media marketer — with ample video marketing advice to boot.

10. The Social Media Hat

From social media to email marketing, this simple-looking property is an all-in-one resource for content marketers. The Social Media Hat also includes a recommended list of marketing tools, giving you opportunities to apply what you learn from the blog to your marketing operations.

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